Owning Fender merchandise connects fans to a legendary legacy.

We honor our iconic past with a classic Fender transition logo and a tribute to milestone guitar and amp releases spanning from 1947 to 1966. This collection builds on our top-selling apparel, expanding the brand in bold, authentic ways. The hoodie flexes our iconic logo up front and legendary gear release dates from 1947 to 1966 on the back — a timeline of tone that changed music forever. Vintage feel, modern edge. Wear the legacy loud!